Amplia Group and partners shortlisted for a DCM Award

Amplia Group and partners shortlisted for a DCM Award

So pleased to share Amplia Group and our fantastic creative partners, Objekt Films, have been shortlisted for a DCM Digital Award, Best ‘marketing for good’ cinema campaign.

We are recruiting

We are recruiting

We are recruiting for our digital team.

Do you thrive connecting with people using social media? Can you tell a great story using words and images? Or are you looking to learn a new skill?

We are looking for someone with a passion for digital and visual storytelling to join our team. We tend to deliver #omnichannel, holistic communications campaigns across multiple industries, so you would be working on big projects with big impact.

Saving the HighStreet by Creating Brand Ambassadors

Saving the HighStreet by Creating Brand Ambassadors

In 2019, a year into our engagement with the Dorking Town Partnership, Dorking was recognised by the Telegraph as one of Britain’s top five highstreets.

Engaged to develop and implement a social media strategy and website to support its digital transformation goals, we also suggested our client engage in a brand ambassador programme via social media training with local businesses and community partners; visual storytelling via three promotional films; and a content generation programme that empowered customers to take ownership of the HelloDorking brand we created.

Our success is reflected in increased footfall at events, positive social media sentiment and engagement, and increased exposure in national and regional media.  

Facebook: A Teenage Wasteland

Facebook: A Teenage Wasteland

Sixty year-olds are more likely to use Facebook than 16 year-olds - but they are using the tech giant’s other platforms like Instagram and What’sApp. Regardless of what channel you’re using, ultimately you’re using something owned by Facebook.

Prime Day is a fight for humanity

Prime Day is a fight for humanity

On Prime Day, I stopped to think about the real fight for the highstreet and came to this conclusion: it is really a fight for humanity and local identity. When you consistently buy online you dissassociate from the highstreet retailers. Buyers have become more savyy about supply chain and ethical practices in the past decade or so. They want to know where their products come from.

The highstreet has become a battlefield and customers are losing. Shopping online has become just as exciting an experience as shopping on the highstreet - if not moreso. Now more than ever it is important to look at the impact of consistently shopping online has on the highstreet.

Trends in Fundraising 2019

Trends in Fundraising 2019

My first clients in the UK were an international fundraising consultancy, nonprofits like Rotary International and Surrey Special Olympics, and the Royal Academy of Dance. I also believe in #givingback so I volunteer in my #community so I #fundraise in the education sector.

Here’s what has helped my clients consistently raise funds, profiles, and engage hearts and minds.

Eating your own dogfood

Eating your own dogfood

I will be the first to admit it. I sometimes don’t eat my own dog food. I should be posting more consistently on my IG account. How about you?